I was really excited to be invited by Cover Fx to go along to their counter in Harvey Nichols in Edinburgh to meet with one of their make up artists and find out a little about the brand. I have wanted to give Cover Fx a whirl for a long time after hearing about their foundations and concealers and how good they are for covering hyper pigmentation, acne scarring and other imperfections- all things that bother me about my skin! That was a couple of years ago, and since then I have noticed the company mentioned me and more in various magazine articles and blogs so I was keen to try some of the products out.
Lee Graff, the woman at the helm of the company has worked as a corrective make up specialist since 1985 and since then has been developing the brand along side a chemical engineer and a leading dermatologist.
"As a camouflage specialist for over 25 years, I’ve taught patients to use makeup to effectively cover rosacea, acne, scars, and many other imperfections. I encourage you to take control of your appearance to enhance your self esteem and confidence to face the world. My dream was to help men & women with skin conditions face the world with confidence by offering them makeup products with therapeutic benefits that would perfectly match their skin tone, be affordable, well tolerated by even the most sensitive skins and achieve a perfectly natural, flawless effect." - Lee Graff
This desire to really help people with conditions they suffer from and the psychological problems that can go along with that, is something that really came across to me when meeting counter manager and make up artist, the very fabulous Eduardo. I was impressed and touched to hear his passion for not only for the brand but providing a complete service to anyone who comes by to enquire. He was very dedicated to making sure that anyone looking for help with concealing or covering a skin complaint leaves the counter with exactly what they wanted along with the knowledge of why it will help and how best to apply it. Seeing someone genuinely care that you feel good about yourself is not something I feel you actually get at a lot of at make up counters. In my experience most are all about the hard sell and what colours/finish they are choosing for you, not what you actually want. Cover Fx's counter couldn't be more different, watching them at work you could see they weren't hurrying to get people off the chair, or putting pressure on to buy a whole host of products they might not need or really want.
|preparing to make me over!|
|look at all those shades!|